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Web engineer • WordPress • AI-powered development

Experienced in
engineering.
Accelerated by AI.

I build thoughtful, scalable web experiences, combining years of hands-on development with modern AI-powered workflows.

● ● ●   web-project / functions.php

web-project/
⌄ wp-content
  plugins
  themes
⌄ src
  components
  templates
functions.php
style.css
package.json

<?php

add_action( 'init', function() {
  register_post_type( 'project', [
    'public' => true,
    'show_in_rest' => true,
    'supports' => [
      'title', 'editor'
    ],
  ] );
} );

✦ AI ASSIST

Development workflow

✓ Plan & break down feature

✓ Generate implementation

✓ Refine & tailor to WordPress

✓ Add tests & docs

✦ Build a custom WordPress feature… ➤

‹/›   Full-Stack Engineering

✦   AI-Driven Development

◇   APIs & Automation

What I bring to the table

Spotlight

A look at some of the websites and platforms I’ve built — from large, high-traffic organizations to custom web experiences.

American Kennel Club

A large-scale WordPress site for the world’s leading authority on purebred dogs.

→

Bergen County

The official website for Bergen County, NJ, serving residents, businesses, and visitors.

→

Unbridled

A custom WordPress site for a leading equine media and lifestyle brand.

→

Thoughtful development. Real experience.

Built with care.
Made to work.

I’m a web developer specializing in managing and adding to groups of WordPress sites, bringing front-end and back-end development together to create intuitive, seamless experiences. From custom interfaces and plugins to responsive websites across devices, I consider the whole journey. I leverage AI to enhance the quality, efficiency, and impact of my work, building on an already strong foundation of technical expertise.

I pair hands-on engineering experience with AI-driven workflows to plan, build, and refine useful web experiences as well as support them later on.

© 2026 Ben Rothman

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